Local SEO guides

Short, practical reading on schema.org markup, NAP consistency, and Google Business Profile. Use the generator when you are ready to produce a snippet.

• Local business schema basics

  What JSON-LD is, which LocalBusiness types to use, and the properties that actually help search engines understand a brick-and-mortar business.

• NAP consistency for local SEO

  Why your name, address, and phone number must match across your site, schema, and listings, and how to keep them aligned as you grow.

• Google Business Profile and schema checklist

  A practical checklist for lining up your public profile, website, and LocalBusiness markup before you ask Google to validate the snippet.